Tyrol travel guide

SherryStay Destination Guide

Tyrol

The heart of the Alps — ski in winter, hike in summer, postcard valleys year-round.

Austria

About Tyrol

If the Dolomites (once part of historic Tyrol) offer a wild drama of jagged rock cliffs, then the region of Tyrol in neighbouring Austria is the embodiment of the classic, perfect alpine postcard: a land of wide green valleys, snow-capped peaks, rushing streams, cowbells and cows grazing at their leisure, and wooden chalets with red flower boxes in the windows — a paradise for lovers of nature, wide open space, adventure sport and comforting, warming mountain food. What do you do here? The simplest, easiest things: Innsbruck, the regional capital, is a perfect blend of a lively student city and immediate nature — ringed by huge mountains on every side, so you can wander the colourful old pedestrian centre (by the famous “Golden Roof”) and within 20 minutes ride a cable car from the city centre straight up to a 2,000-metre peak; the Ötztal valley is the destination for adrenaline, with the Area 47 water-and-extreme park (giant water slides, a climbing wall and rafting) alongside an easy, beautiful walk to the Stuibenfall, Tyrol’s highest waterfall, spanned above by a wobbly rope bridge; and the Zillertal valley offers wild cable cars, riverside bike trails and the Hintertux Glacier, where you can see real snow and ski even in the height of summer, or tour a natural blue ice cave beneath the slopes. And the most important tip: don’t miss the Alm, the alpine huts — whenever you hike in the mountains, always stop at one of the local wooden huts, order a cold beer or a sparkling apple juice (Apfelsaft gespritzt), a plate of local sausages and cheeses, and of course a warm Kaiserschmarrn — a torn, caramelised Austrian pancake with powdered sugar and plum jam. That is the real taste of Tyrol.

Sherry's Take

Base in Innsbruck if you want one easy hub with an airport, old-town charm and quick access to several ski areas; pick Kitzbühel or Mayrhofen if you want to ski-in/ski-out. Avoid booking in late April or November — many lifts and hotels close in the shoulder weeks.

Best For

SkiersHikersFamiliesCouplesSpa & wellness
Go in
JanuaryFebruaryJulySeptember
Avoid if possible
AprilNovember

Where to Stay

Innsbruck

Alpine capital, baroque old town, airport, multi-resort base

Kitzbühel

Glamorous ski town, legendary slopes, smart hotels

Mayrhofen / Zillertal

Big ski circus, summer hiking, lively après

Sölden / Ötztal

Glacier skiing, high-altitude, snow-sure into spring

Money-Saving Tips

  • 1A regional ski pass (Ski plus City Pass Stubai Innsbruck or Zillertal Superskipass) beats single-resort day tickets if you ski 3+ days.
  • 2Stay in a Gasthof / Pension rather than a 5★ resort — half-board family-run inns are a third of the price and include hearty breakfasts.
  • 3The free Innsbruck Welcome Card (with most hotel stays) covers public buses and several lifts and museums.

Getting Around

  • 1Innsbruck airport is 15 min from the centre by bus F (€2.60) — no need for the €25 taxi.
  • 2Trains link Innsbruck → Munich (~1h45) and → Zürich (~3h30); regional trains reach Kitzbühel and Mayrhofen valley hourly.
  • 3You do NOT need a car if you base in Innsbruck and use lift-served villages — but a car helps for the Ötztal/Stubai side valleys.

Most Common Mistake

Booking "Tyrol" expecting everything to be walkable — the resorts are spread across deep valleys an hour or more apart. Pick ONE valley per trip, or base in Innsbruck for day trips.

Ideal Stay

47 nights

Combine with
  • Munich (1h45 by train)
  • Salzburg (2h)
  • Bolzano & the Dolomites (1.5h)

Hotels Sherry Recommends